The Uncrashable Car

Mercedes knows how to drive home a point. And perhaps better than anyone else, as it recently released the uncrashable Toy Car. A very nifty set of cars that are installed with super strong magnets inside each of them which prevents them from crashing into each other. The point was to promote the Brake Assist System PLUS, a unique piece of safety technology that has been developed by the team at Mercedes Benz.

The toys were delivered to people with the highest need for safety features: families. The children of these families got to test out for themselves how exactly uncrashable these toys are - much to their clear disappointment.