Visit your Luxury Car Dealer From Home Thanks to Wearable Technology

GoInStore, the company who pioneered the launch of wearable technology to allow customers to have an in-store experience from the comfort of their home or the confines of their own offices halfway across the globe, is venturing into the luxury car selling market.

It seems as though the days of simple car listing websites, which included only a few pictures and a description of the cars, are over. Online car dealership websites now have a new and innovative way to engage website visitors and show them details of the models without leaving their home, thanks to wearable technology.

GoInStore’s first client in the automobile world: Amari Supercars, the Preston, UK based luxury car dealer. Amari Supercars has begun using the GoInStore technology to show its potential buyers their wide range of contemporary & classic supercars from such marques as Aston Martin, Bentley, Bugatti, Ferrari, Lamborghini, Pagani and Porsche.

Buyers of luxury vehicles are typically busy people who know what they want, but who have to rely solely on photos available on the website to make a purchasing decision. With the GoInStore technology, the knowledgeable sales team at Amari is able to show potential buyers the features of luxury car models using a one-way live video stream and two-way audio. Buyers can ask the staff questions, look at specific parts of the car as if they were physically in the showroom and experience the car-buying process remotely. With the technology, car dealers can engage potential buyers much earlier in the buying process, reducing the sales cycle significantly and acquiring a competitive edge.